FACTOR127 · Gap Discovery
Pricing

Start free. Pay per project when it earns it.

In US dollars. Your first five interviews and your first insight report cost nothing — no card, no clock. When the study is worth more people, one price unlocks the whole project. Practices that run many engagements pay per active client instead.

Free trial
$0 no card, no clock

Set up your study in a conversation, send the link to everyone, and read the first answers.

  • Talk your study through with the interviewer — it writes the questions
  • Send the link to as many people as you like
  • The first 5 interviews are read into signals
  • 1 insight report, with every claim carrying its quote
  • Answers beyond the five arrive and wait — nothing is lost while you decide
Try it now
One study, whole
Starter
$199 per project, one-off

Unlocks the project you started for free — the waiting answers are read the moment you upgrade.

  • Everything in the free trial
  • Up to 20 interviews read into signals
  • Up to 10 insight reports as the study evolves
  • Word export of every report included
  • No subscription — the price is the project's
Start free, upgrade when you need to
Per active client
$99 / month, per active client

For a running consulting practice: only the engagements you are actually working are billed.

  • Unlimited interviews and reports per engagement
  • The complete method — collection, signals, gap analysis and roadmap
  • Billed monthly; add or archive clients at any time and the bill follows
  • Cancel whenever — your work stays exportable
Request access

What that includes

The free trial is the real thing

Same interviewer, same signals, same report. The only difference is how many interviews are read and how many reports are written — the numbers above, enforced by the software, never by a surprise on the bill.

Billing follows the work

A Starter project is paid once and stays yours. A practice client is billable while the engagement is live; archive it when the work is done and it stops counting from the next cycle.

Cancelling keeps your reports

Every report exports to Word, and export keeps working whether or not the subscription does — see the Refund Policy for how cancellations are handled.

Questions before you commit

Write to console@factor127.com and we will answer before you pay for anything.